Formulate, a new innovative creative agency based in Dubai, brought to life by experienced designers Theo Adamson & Dan Brown.

Formulate Creative Partners, Theo Adamson & Dan Brown

Theo had been working as a freelance designer for clients across the globe while Dan was working for a Dubai-based agency when the pair decided it was time to fulfill their long-held ambition to go it alone and form an agency.

So just as the world was at its most turbulent, in the eye of the Covid19 pandemic, Formulate was born. A straight-talking, hands-on, hardworking agency that delivers high quality, creative branding, communications collateral with the aim of making a real impact on the client's business objectives. No jargon, smoke and mirrors or false promises, we do what we say we will when we say we will. We are not in the business of letting people down.

Theo, Dan and the Formulate team are passionate about what we do and how we do it. Our aim is to implement a strategy and produce great branding, creative and collateral, by collaborating and working with people who want to make things happen.

We are just at the beginning of our story but we would love you to be part of it. If you would like to discuss a project to discuss how you may be able to part of our journey, please don't hesitate to get in touch, we'd love to hear from you!