Energie Entertainment Branding, Website Design & Marketing Collateral

Energie Entertainment have a unique USP, offering entertainment management in the UAE and across the Middle East with the added advantage of an insider’s perspective. 

Their requisite is that their branding and website should reflect the dynamism and energy of the performing arts, combined with a professionalism that reassures potential clients that they offer a cohesive, end-to-end service.

We were asked to put together a number of deliverables across the entire project, including branding, website development and design, an attention-grabbing and bold company profile, social media positioning, and art direction. We were also asked to ensure that the design, branding, and concepts were transferable between online and collateral marketing due to the nature of the business sector, which relies heavily on personal contact and industry show marketing.

The result was a fluid, eye-catching design and strong palette of colours that echo the stage spotlights that are such an intrinsic part of the entertainment industry. These colours also work well when the website pages are viewed on mobile devices, giving them a depth and energy that segues perfectly into social media platforms in particular.

Our branding strategy has elevated Energie’s profile within the region, encouraging both artists and clients to connect with them. The bold, modern style is also future-proofed and has the resilience to stand out alongside the business’ competitors, while the website is easy to navigate, is clear, and reflects accurately the services offered by Energie.

The project involved:

• Branding & Logo Development
  
• Stationery
• Company Profile
• Website Design 
• Social Media
• Apparel

You won't be
disappointed.

I approached Formulate at the start of my journey in creating Energie. We spoke openly and honestly and I really like that about them. I immediately felt a sense of trust, and I knew we would have a good working relationship. They got it right at every level. They were totally approachable and took on board my notes and gave me exactly what I wanted.  As a start-up company, we are judged by our brand and it is crucial that our brand speaks for itself and appeals to people. The branding gets us in the door and is worth every dirham spent. I cannot thank the guys enough and I will certainly be using them for any future work and highly recommend you reach out to them. You won't be disappointed.

Tyler Davis Smith, Founder, Energie Entertsinment

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